Auna is a telecommuncations company in Spain. Their services include cable, DSL and mobile telephone. We created a custom logo that was friendly and approachable and would appeal to a younger audience.

Identity Design

An abbreviated version of the logo was created to add personality to the brand. Various photos and textures could be applied to support the company’s vision and message. The purple “punto” helped punctuate the visual message and tie it back to the brand through color.